Plastic Surgery Book for Kids: Mommy Needs a Surgeon to Get Pretty

Thank you to my friend, Amy, at Shaping Youth for bringing this book to my attention.

As we know, plastic surgery is in full swing and getting more popular by the minute. Body image and body esteem are plummeting. And now…a children’s book for children ages 4-7 years to explain Mommy’s new and improved Disney-like transformation; a nose job, breast implants and a tummy tuck!

**PLEASE NOTE: Big Tent Books is a vanity press NOT a legitimate publisher (thanks, FillyJonk).  Newsweek has giving this author more publicity than he ever should have gotten.  But now it’s out there…here’s the story.

In the most recent Newsweek they ask the question that is likely on your mind:

What’s the market for a children’s picture book about moms getting cosmetic surgery? No one specifically tracks the number of tummy-tuck-and-breast-implant combos (or “mommy makeovers,” as they’re called), but according to the latest numbers from the American Society of Plastic Surgeons, breast augmentation was the most popular cosmetic surgery procedure last year, with 348,000 performed (up 6 percent over 2006). Of those, about one-third were for women over 40 who often opt for implants to restore lost volume in their breasts due to aging or pregnancy weight gain. There were 148,000 tummy tucks—up 1 percent from the previous year.

Read some of the children’s book here.

Since children get their cues and gather much of the information about the world through the lens of their parents AND girls tend to look to their Moms for an understanding about what it means to be a happy, healthy, well-liked girl in today’s world, providing such a hyper focus on the fact that Mom wants (and gets) surgery to be “prettier” is disturbing.

“My Beautiful Mommy” is aimed at kids ages four to seven and features a plastic surgeon named Dr. Michael (a musclebound superhero type) and a girl whose mother gets a tummy tuck, a nose job and breast implants. Before her surgery the mom explains that she is getting a smaller tummy: “You see, as I got older, my body stretched and I couldn’t fit into my clothes anymore. Dr. Michael is going to help fix that and make me feel better.” Mom comes home looking like a slightly bruised Barbie doll with demure bandages on her nose and around her waist.

Yes, the Barbie-doll scenario.

Well, there are certainly perks to being honest with children and helping to alleviate some of their fears. I’m all for that. But do we have to tell them that Mommy’s getting plastic surgery to be prettier? Oh boy. Teenagerhood is right around the corner. Don’t think her daughter won’t remember that statement. Frankly, that’s the kind of statement that could come back to bite Mommy in the butt.

The plastic surgeon may be providing himself with an interesting referral program– guaranteeing himself some repeat family business through early body image questioning (i.e. Do I need plastic surgery to look pretty like Mommy?). Stay-tuned to the likely sequel to this book in which Mommy buys “the Little Miss” breast implants for graduation.

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6 Responses

  1. Amen to that one…then a segue to MTV’s toxic super sweet sixteen show with her implants a-jigglin’ before she’s even grown into her own skin. bleh, bleh, bleh! (as one commenter said, ‘this is why terrorists want to attack the U.S.)

  2. ARRRRRRGGGGGGGGHHHHHHHH!
    How many more way can we figure out to mess up our daughters??? It would not surprise me if “Basic Plastic Surgery” became an elective in schools.
    Makes me nuts…..

  3. But of course we need to explain our kids everything! or do you want the media to do it for you?

    A book is a book, there are plenty of good ones, plenty of crappy ones. I really don’t think this one was meant to be mean or “bad”

    I wish my wifey had a boob job. Why not? I love her and will love her until the end of love. But boobs are just an added bonus to it all.

    That said, I am going for my hair treatment now… Who wants a boldy? 😉

  4. Personal choice and agency is one thing, using people, seeding content unethically by pretending you’re someone you’re not and blogosphere baiting is clearly indicative of the level of author/commercial venture we’re dealing with here…

    fyi, Here’s my recent update, Dr. Robyn, on some recon that just landed in my inbox, I’ve posted it on Jill’s blog since she was investigating the Newsweek angle…

    “I kept getting pinged by a ‘makeover momma’ touting her rights to feel good about herself, etc.—(which I respect, btw, as it’s personal choice, my issue is the book and how it’s landing on kids to ‘fix’ stuff)

    Anyway, after several back & forths in the comment section of Shaping Youth http://www.shapingyouth.org/blog/?p=1377
    I decided to do my own recon and find out where “s/he” blogs…Bingo!

    Here’s my reply in our own comment section:

    “Ah, silly me…I should’ve KNOWN better, why of course, you blog for the CLIENT of the book, who is your BOSS!!! Just found you here, “Carmen” –aka “Paola G. Chacon”
    http://www.scumbagstyle.com/

    Next time you’d like to seed content for your boss’ endeavor, you might not want to be so easy to trace!!! This is a media literacy lesson in itself…which should be blogged about.

    Remember…digital footprints are easy to track with media savvy folks…doesn’t take much.”

    ugh. ‘Scumbag’ is right.

    sheesh…thought you should know.

    (p.s. To your above commenter, ‘bald and bold’ is ‘sexy’ to many of us too, you’re narrowcasting!) –A.

  5. Thanks for the heads up on Paola fake identity.

    Creepy and murky – something to keep in mind about the author and his minions.

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